GUIDE

How ‘True’ Travelers Will Travel in 2025

Three Methods Selected by the Editor

GUIDE

How ‘True’ Travelers Will Travel in 2025

Three Methods Selected by the Editor

Planning a trip is more time-consuming than you might think. From choosing the destination to budgeting and coordinating the details of the itinerary, it requires careful thought. For those deep in planning, we’ve prepared some insights. Let’s explore the travel keywords for 2025 together.

1. ‘Tasteful Targeted’ Themed Travel – Sharp and Deep

“What will you do on your trip?”


“____!”

The reasons for travel are becoming clearer. More and more people are traveling with a single theme or purpose in mind. The theme could be something concrete like ‘bakery pilgrimage, running, or gastronomy,’ or it could be a broader mood-setting term like ‘healing or wellness.’

The reasons for travel are becoming clearer. More and more people are traveling with a single theme or purpose in mind. The theme could be something concrete like ‘bakery pilgrimage, running, or gastronomy,’ or it could be a broader mood-setting term like ‘healing or wellness.’

The reasons for travel are becoming clearer. More and more people are traveling with a single theme or purpose in mind. The theme could be something concrete like ‘bakery pilgrimage, running, or gastronomy,’ or it could be a broader mood-setting term like ‘healing or wellness.’

‘One-point travel,’ referring to travel for a specific purpose, was included in the “2024 Korean Tourism Keywords” released by the Ministry of Culture, Sports, and Tourism and the Korea Tourism Organization. This trend is expected to continue into 2025.

‘One-point travel,’ referring to travel for a specific purpose, was included in the “2024 Korean Tourism Keywords” released by the Ministry of Culture, Sports, and Tourism and the Korea Tourism Organization. This trend is expected to continue into 2025.

‘One-point travel,’ referring to travel for a specific purpose, was included in the “2024 Korean Tourism Keywords” released by the Ministry of Culture, Sports, and Tourism and the Korea Tourism Organization. This trend is expected to continue into 2025.

Travel agencies are already adjusting their strategies. Instead of filling the schedule to the brim, the focus is now on ‘targeting specific tastes.’ As a result, small, specialized packages hosted by expert guides are becoming more popular, rather than the traditional factory-style tours.


These packages offer in-depth courses on specific topics but ensure thorough free time outside of the scheduled activities. The range of these tours is vast, from whiskey tours and freediving tours to Major League Baseball games.

For those with strong hobbies or passions, this is exciting news. If there’s something you’re deeply immersed in or truly love, why not turn it into a travel experience?

For those with strong hobbies or passions, this is exciting news. If there’s something you’re deeply immersed in or truly love, why not turn it into a travel experience?

For those with strong hobbies or passions, this is exciting news. If there’s something you’re deeply immersed in or truly love, why not turn it into a travel experience?

2. ‘Self-Discovery’ Off-the-Beaten-Path Travel – The Fun of Discovery

Hidden restaurants, secret photo spots, hidden gems… The keyword “hidden” is gaining popularity. More and more people are finding charm in elements that were previously overlooked, proudly showcasing them on social media. The travel industry is no different. This mindset is reflected in the growing trend of ‘rural staycations’ and similar concepts.

Overseas travel is no exception. For example, in Japan, according to Yanolja’s “2024 Travel Trend Report,” major cities like Osaka, Tokyo, and Fukuoka were on the top 20 popular destinations in 2019 and 2022. However, in 2023, the relatively smaller town of Yufuin appeared in the rankings for the first time.

A new term has emerged: ‘Bypass Travel Destinations.’ Hotels.com predicts that in 2025, travelers will be adding bypass destinations to their itineraries as a trend. This will not only diversify travel destinations and routes but also dilute the ‘overtourism’ phenomenon that causes excessive tourism in certain areas, while boosting local economies.

If the crowds at famous tourist spots are overwhelming, it might be time to look around and discover your own hidden gems. I suggest seeking out modest yet precious ‘personal landmarks’ to explore.

3. ‘Holistic’ Luxury Travel – The More Choices, the Better

An interesting trend is the rising interest in ‘all-inclusive travel’ among Generation Z. The preference for luxury is particularly pronounced among younger travelers. In August, Hotels.com announced that the search volume for ‘all-inclusive’ filters globally had increased by more than 60% compared to the previous year.

An interesting trend is the rising interest in ‘all-inclusive travel’ among Generation Z. The preference for luxury is particularly pronounced among younger travelers. In August, Hotels.com announced that the search volume for ‘all-inclusive’ filters globally had increased by more than 60% compared to the previous year.

An interesting trend is the rising interest in ‘all-inclusive travel’ among Generation Z. The preference for luxury is particularly pronounced among younger travelers. In August, Hotels.com announced that the search volume for ‘all-inclusive’ filters globally had increased by more than 60% compared to the previous year.

All-inclusive refers to resorts or hotels where a variety of facilities such as restaurants, spas, bars, gyms, and more are available seamlessly. It’s a concept where you have many options within a very short distance, and you can experience exactly what you want right away.

All-inclusive refers to resorts or hotels where a variety of facilities such as restaurants, spas, bars, gyms, and more are available seamlessly. It’s a concept where you have many options within a very short distance, and you can experience exactly what you want right away.

All-inclusive refers to resorts or hotels where a variety of facilities such as restaurants, spas, bars, gyms, and more are available seamlessly. It’s a concept where you have many options within a very short distance, and you can experience exactly what you want right away.

This trend seems to align with the characteristics of Generation Z. They value diverse experiences but also tend to minimize stress. For them, all-inclusive isn’t ‘wasteful’—it’s a ‘smart choice.’ They can easily access numerous alternatives without being forced into a rigid schedule, much like a package tour.

This trend seems to align with the characteristics of Generation Z. They value diverse experiences but also tend to minimize stress. For them, all-inclusive isn’t ‘wasteful’—it’s a ‘smart choice.’ They can easily access numerous alternatives without being forced into a rigid schedule, much like a package tour.

This trend seems to align with the characteristics of Generation Z. They value diverse experiences but also tend to minimize stress. For them, all-inclusive isn’t ‘wasteful’—it’s a ‘smart choice.’ They can easily access numerous alternatives without being forced into a rigid schedule, much like a package tour.

If you don’t want to miss out on both relaxation and experience, pursuing a perfect and fresh experience at an all-inclusive hotel might be a fun idea!

GUIDE

How ‘True’ Travelers Will Travel in 2025

Three Methods Selected by the Editor

GUIDE

How ‘True’ Travelers Will Travel in 2025

Three Methods Selected by the Editor